How to Find the Perfect Domain Name for Your Website

Domain Expert • 11/17/2024

Choosing the right domain name is one of the most important decisions you'll make when launching a new website. Your domain name is your online identity - it's how people will find and remember your site. A great domain name can help with branding, marketing, search engine optimization (SEO), and more. But with millions of domains already registered, how do you find the perfect domain name that's still available? Here are some tips:

Brainstorm keywords

Start by brainstorming words and phrases related to your brand, business, products/services, or website topic. Aim for keywords that are:

  • Relevant
  • Memorable
  • Easy to spell
  • Short (ideally 2-3 words and under 15 characters)

For example, if you sell organic dog treats, you might consider keywords like "organic", "natural", "dog", "treats", "chews", "bites", etc.

Get creative! Consider different extensions

With many obvious domain names already taken, you may need to get creative. Some ideas:

  • Use synonyms, related words, or variations on your keywords
  • Make up a new word or portmanteau (e.g. "Instagram" combines "instant" and "telegram")
  • Add prefixes or suffixes to keywords (e.g. "getX.com", "Xly.com", "X360.com")
  • Use alliteration, rhymes, puns or other catchy phrases

While .com is the most common and memorable domain extension, many other extensions are now available such as .net, .org, .co, .io, .shop, .blog and more. Depending on your website type, a different extension could work well for you.

Use a domain name generator

Still feeling stuck? A domain name generator tool can help by mixing and matching keywords to suggest available domain names you might not have thought of. DomainNameGenerator.ai helps you discover equally effective alternatives in seconds.

Check availability and avoid trademark issues

Before getting too attached to any domain name ideas, be sure to check if they are available to register. You can do a "whois" database search or use the domain search on any domain registrar's website.

Stay away from domain names that include trademarked words, brand names, or the names of well-known people/characters. Using these could get you in legal trouble or cause confusion. Do a trademark search if you're not sure.

Think long-term

Pick a domain name you'll be happy with for the long haul, as changing your domain later can hurt your brand and SEO. Avoid very narrow names that might not fit if your business evolves. Don't include hyphens, numbers or special characters which are harder to remember and type. By following these tips and putting some thought into it, you'll be well on your way to finding the perfect domain name for your website. If you get stuck, our DomainNameGenerator.ai can provide that flash of inspiration you need. Happy domain hunting!